"Diddy and Diageo Reach Settlement Over Racism Accusations"

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Source: CNBC
"Diddy and Diageo Reach Settlement Over Racism Accusations"
Photo: CNBC
TL;DR Summary

Sean "Diddy" Combs and Diageo have settled their dispute, with Combs withdrawing his accusations of racial discrimination and voluntarily dismissing his lawsuits against the spirits giant. The lawsuit, filed last year, alleged that Diageo neglected the vodka and tequila brands he promoted or co-owned and marketed them as "urban" brands. The settlement marks the end of a partnership that began in 2007 to promote Cîroc vodka and jointly purchase DeLeón tequila in 2013.

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