American Eagle Foot Traffic Drops 9% Amid Sydney Sweeney Controversy
TL;DR Summary
American Eagle's foot traffic has declined nearly 9% year-over-year following controversy over an ad featuring Sydney Sweeney that critics linked to eugenics themes; despite a surge in web interest and stock price after praise from Donald Trump, in-store visits have fallen, highlighting potential reputational impacts on the brand.
Topics:entertainment#ad-controversy#american-eagle#business#foot-traffic#retail-trends#sydney-sweeney
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- Opinion | Sydney Sweeney Has a Secret The New York Times
- The ad campaign that launched a thousand critiques: Sydney Sweeney's jeans NPR
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