Alaska Airlines partners with Portland's Stumptown for better-tasting coffee in the sky

Alaska Airlines is ending its long-standing partnership with Starbucks and will now serve a custom coffee blend from Stumptown Coffee Roasters on its flights. The new blend has been specially crafted to taste better at high altitudes, taking into account the different reactions of taste buds in the air. Stumptown tested various variables and conducted in-flight tests and blind customer surveys to ensure a well-balanced and enjoyable cup of coffee. Alaska Airlines will also serve Stumptown coffee in its lounges.