The New York Times Launches Audio App for Heavy Podcast Listeners.
TL;DR Summary
The New York Times has launched an iOS app called New York Times Audio, which serves as a one-stop-shop for all of its audio journalism, including podcasts like The Daily and The Ezra Klein Show. The app will also feature exclusive content, such as a daily news recap show and short audio stories. The app is only available to All-Access and news subscribers, and there are no current plans to offer a cheaper, audio-only subscription. The app will provide the Times with valuable first-party listening data on its subscribers and could offer ad monetization options in the future.
Topics:business#audio-journalism#ios-app#podcasts#subscriber-only-content#technology#the-new-york-times
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