Burger King tests AI coaching headsets to guide frontline service
TL;DR Summary
Burger King is piloting AI-powered headsets that give real-time coaching to crew members, aiming to improve greetings, order accuracy, upselling, and overall customer interactions as part of a broader move to automate frontline service, while raising questions about privacy and how workers adapt to the tech.
- Burger King is testing AI headsets that will know if employees say "welcome" or "thank you" AP News
- Burger King will use AI to check if employees say ‘please’ and ‘thank you’ The Verge
- Burger King AI bot will check up on staffs' please and thank yous BBC
- Meet 'Patty', Burger King's AI chatbot assessing staff's friendliness USA Today
- Surveillance With a Smile: Burger King Will Use AI to Track If Employees Say 'Please' and 'Thank You' Gizmodo
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