Amazon Prime Video Faces Backlash Over Loss of Dolby Vision and Atmos in Free Tier

TL;DR Summary
Amazon Prime Video's free tier has lost Dolby Vision HDR and Dolby Atmos surround sound capabilities, with the company confirming that this is a deliberate move to push users towards the ad-free paid option. Free users will now experience HDR10 for video and Dolby Digital 5.1 for audio, following the recent introduction of ad breaks in the US. This change may lead to dissatisfaction among free users and potentially drive them to upgrade to the paid tier.
- Amazon Prime Video free tier loses Dolby Vision and Atmos 9to5Mac
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- Mad About Amazon Jamming Ads Into Prime Video? You're Not Alone, Lawsuit Reveals Forbes
- Amazon Prime Video drops Dolby Vision and Atmos unless you pay extra The Verge
- Amazon Prime lawsuit 2024: Prime Video streaming ad fee challenged IndyStar
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