Burger King's Meatless Cheese Extravaganza: A Controversial Delight

Burger King in Thailand has introduced a new menu item called the "real cheeseburger," which contains no meat but is filled with up to 20 slices of American cheese. Priced at a reduced rate, the burger quickly gained popularity on social media platforms like TikTok. While some customers enjoyed the excessive amount of cheese, others found it overwhelming and stated they would stick to their usual burger choices. This move by Burger King reflects the trend of fast food chains creating unique and attention-grabbing menu options to gain traction on social media. In Thailand, where cheese is popular, the chain also offers salmon katsu burgers to cater to local tastes.